Karlie Kloss: An American supermodel with features that are rarely seen even on the runways at 188 cm tall. The face of many world-famous luxury clothing brands. Former Victoria's Secret angel. A mother, an entrepreneur, a good advocate for women's rights. With the project she called "Kode With Klossy", she provides free coding training to young girls interested in STEM (the abbreviation of the English initials of the words science, technology, engineering and mathematics). The model, who stands out with both her physique and her intellectual side, loves to do sports. In 2020, she signed a collaboration with adidas, one of the world's largest sportswear companies. Since this collaboration was very well-received, the new collection, in which the duo worked together once again, took its place on the shelves last summer.
What's In Karlie Kloss' Collection?
Launched in the summer of 2021, the collection was inspired by Karlie’s passion for outdoor sports. Running is a sport that the famous model is particularly interested in. She is a good athlete and a marathon runner. However, when she was young, the model’s love of running had not yet begun, and in fact, it was not a subject of much interest. But one day she started running and she hasn’t stopped.
Karlie is a successful entrepreneur as well as a model with an athletic body. She is aware that working out helps her to be successful by keeping her mind open. She believes that she needs to have a strong and fit body in order to think more clearly. For this reason, she does sports frequently and has very good body muscles. Her collection with adidas includes colorful and dynamic pieces inspired by these characteristics of hers.
The running shoes, dominated by energetic colors, are made of recycled materials. The soles of the model, which is offered in five different color options, feature the brand's special Boost technology. adidasIt is accompanied by the three lines that make up the 's logo.
Karlie’s favorite piece in the collection is the running shorts. The shorts have a relaxed fit and are made from adidas’ Primeblue fabric. Primeblue is a performance fabric made from recycled material. The extremely lightweight model has the adidas logo and Karlie Kloss print on the side. The collection also includes a pair of leggings made specifically for running. The fabric of the leggings is also Primeblue.
The half-zip sports vest is one of the highlights of the Kloss adidas collaboration. The model has a comfortable cut and can be used in different styles.
Sweatshirt, sweatpants, and a pair of yoga pants Karlie Kloss collectionAmong the pieces in the collection. The sweatpants and sweatshirt are made of cotton-blend French Terry fabric. The comfortable cut products can be used both while doing sports and in daily life. The ankles of the sweatpants are ribbed. There is a zippered pocket detail on the side. The yoga leggings use AEROREADY fabric, which quickly absorbs moisture and removes it from the skin. Other pieces in Kloss's adidas collection include sports bras made of performance fabric.
A Sustainable Collection Looking to the Future
The famous model's Kode With Karlie project is proof of the importance she gives to new generation women. The reason she has signed such a project is that young girls are interested in coding but cannot shape their future in this direction. Karlie ensures their development and continues on this path with free course programs. According to the beautiful model, coding is the new language of the future world. Therefore, women should also have the right to play a role in the development of technology by learning and using this language. She says that one of the things that caught her attention when she first entered the classroom to learn coding was that there were not enough girls in the classroom. All of these led to the birth of the Kode With Karlie project.
The supermodel's collaboration with adidas isn't just an athletic wear collection. The German sportswear giant has taken action to provide different scholarships to the most successful girls in Karlie's project. The duo will also run other educational programs together. Karlie is particularly important for the adidas brand, which likes to invest in the future.
The clothing collection of a collaboration where both parties love to work for the future also has a sustainable feature. The products inspired by the colors of nature are made of performance fabrics and materials produced by adidas with recycled materials. In addition, the pieces in the collection are produced using minimum energy. Nature and planet-friendly products are special models that reflect Karlie Kloss style. Product details are designed to support women's sports performance. The collection prepared in collaboration with Karlie Kloss offers comfort not only while doing sports, but also during the day.
Source: https://www.vogue.com/slideshow/karlie-kloss-adidas-second-collection-launch, https://news.adidas.com/training/karlie-kloss-dedicates-her-first-collection-to-next-generation-women/s/05f7c4fe-4989-4800-846b-feb7761be020#:~:text=From%20start%20to%20finish%2C%20the,seasonal%20drops%20launching%20in%202021.